Froedtert Holy Family Memorial Reed Avenue

Froedtert’s Holy Family Memorial Reed Avenue, located Manitowoc's Lincoln Park Zoo, helps individuals and couples of all ages manage mental health and substance use issues. They offer standard outpatient care, intensive outpatient programs (IOP), and partial hospitalization programs (PHP, also called day treatment). Clients can attend sessions in person or virtually on weekdays.
Froedtert's Reed Avenue location is open at these times:
Froedtert's psychologist-led team begins care by assessing the individual or couple seeking treatment so they can use the most effective treatments for each client. They even use brainspotting, which helps them understand any trauma. Some therapies they use include cognitive behavioral therapy (CBT), dialectical‑informed therapy (DBT), group and individual psychotherapy, family therapy, medication management, biofeedback, neurofeedback, transcranial magnetic stimulation (TMS), and esketamine injections.
They sometimes prescribe an app called SilverCloud that uses CBT to help clients address worrisome thought and change their feelings. Plus, Froedtert runs clinical research trials that may offer additional treatments that clients can try.
Froedtert offers tailored programs to help clients connect and grow. Specialized groups address depression, anxiety, parenting challenges, relationships, personal growth, and women’s support. Older adults receive care focused on dementia and memory-related issues. By fostering an inclusive environment, the clinic ensures clients receive compassionate, focused support for their unique needs and life stage.
Family members can support clients by visiting and participating in care. Visitors under 18 must be accompanied by another adult.
Clients use Epic’s MyChart to schedule appointments, view progress notes, pay bills, and stay involved in treatment planning through its app or website, helping them remain engaged with their treatment plan during and after treatment.
As part of network of treatment centers in Froedtert & the Medical College of Wisconsin, this clinic follows a consistent, research-driven model similar to the other Froedtert centers. This location, along with the other Holy Family Memorial locations, offer Catholic-based care. Some of their sister center provides secular care.

Evidence-Based Context: According to SAMHSA's National Survey on Drug Use and Health (2023), approximately 48.7 million Americans aged 12 or older had a substance use disorder in the past year. The National Institute on Drug Abuse (NIDA) emphasizes that treatment programs combining behavioral therapy with medication-assisted approaches show the highest rates of sustained recovery. Facilities like Froedtert Holy Family Memorial Reed Avenue provide structured pathways to evidence-based care. Sources: SAMHSA NSDUH 2023, NIDA Principles of Drug Addiction Treatment (4th Ed.)

Men Men and Women Women Adolescents Children Older Adults LGBTQ+ Girls Couples

Start Your Journey — (833) 567-5838

Choosing the right treatment facility is one of the most important decisions in the recovery journey. Research published by the National Institute on Drug Abuse (NIDA) shows that treatment duration, therapeutic approach, and aftercare planning are the three strongest predictors of long-term sobriety.

Froedtert Holy Family Memorial Reed Avenue offers 1 distinct levels of care, allowing patients to step through treatment intensities as they progress.

The facility utilizes 9 evidence-based therapeutic modalities. According to NIDA research, combination therapy approaches that integrate behavioral interventions (such as 1-on-1 Counseling and Cognitive Behavioral Therapy) with holistic support show significantly improved outcomes compared to single-modality programs.

Under the Mental Health Parity and Addiction Equity Act, most commercial insurance plans are required to cover substance abuse treatment. Froedtert Holy Family Memorial Reed Avenue works with 24 insurance providers. Call (833) 567-5838 to verify your specific coverage and learn about out-of-pocket costs before admission.

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